Frequently Asked Questions

Shadow AI: Risks, Causes, and Management

What is shadow AI and why does it matter for organizations?

Shadow AI refers to the unsanctioned use of artificial intelligence tools, especially generative AI, within an organization. Employees may use personal devices, browser extensions, or public models like ChatGPT to process company data or perform work tasks outside formal systems and IT oversight. This matters because it introduces risks related to data privacy, regulatory compliance, and organizational governance. Source

What risks does shadow AI introduce for organizations?

Shadow AI can lead to data privacy violations (such as uploading personally identifiable information or protected health information to public models), breaches of intellectual property or client confidentiality, regulatory non-compliance (GDPR, HIPAA, etc.), untracked model usage impacting version control and auditability, and erosion of trust in enterprise systems and leadership. These risks are especially urgent for regulated industries like finance and healthcare. Source

Why do employees use shadow AI tools?

Employees often turn to shadow AI to boost productivity when sanctioned tools are slow, hard to access, or unavailable. These decisions are typically well-intentioned, aiming to get work done efficiently, but can introduce significant risks if done without proper oversight or training. Source

How can organizations prevent or manage shadow AI?

Organizations can prevent shadow AI by offering secure, effective AI alternatives and providing targeted training embedded in real workflows. Effective management requires a holistic approach that blends policy, enablement, and education, including clarifying approved tools, embedding governance into onboarding, and monitoring for signals of shadow AI use. Training should reflect how people actually use AI—fast, flexibly, and intuitively. Source

How does shadow AI affect AI risk management strategies?

Shadow AI creates blind spots for leadership. If organizations do not know what tools are in use, they cannot govern them effectively. This weakens both data governance and learning strategy, increasing the risk of regulatory penalties, data leaks, and uneven performance across teams. Source

Features & Capabilities

What products and services does Data Society offer to address shadow AI and related risks?

Data Society offers hands-on, instructor-led upskilling programs, custom AI solutions, and workforce development tools designed to empower organizations with data and AI capabilities. These include training on foundational data and AI literacy, data visualization, predictive analytics, generative AI, and more. Data Society also provides technology skills assessments, tailored industry-specific training, and advisory services to align workforce skills with organizational goals and mitigate risks associated with shadow AI. Source

What integrations does Data Society support for AI and data workflows?

Data Society supports seamless integrations with tools such as Power BI, Tableau, ChatGPT, and Copilot. These integrations enable organizations to create dynamic dashboards, uncover trends, automate updates, and leverage generative AI for improved collaboration and reduced manual work. Source

Pain Points & Solutions

What core problems does Data Society solve for organizations facing shadow AI challenges?

Data Society addresses several core problems: lack of alignment between strategy and capability, siloed departments and fragmented data ownership, insufficient data and AI literacy, overreliance on technology without human enablement, weak governance and unclear accountability, change fatigue and cultural resistance, and lack of measurable outcomes and ROI visibility. Solutions include tailored training, advisory services, and solution design focused on people, process, and technology. Source

How does Data Society differentiate itself in solving pain points related to shadow AI?

Data Society differentiates itself by offering tailored training and advisory services that align workforce skills with organizational goals, integrating data across systems using tools like Power BI and Tableau, and providing hands-on, instructor-led programs customized to organizational needs. The company also emphasizes human enablement, robust governance frameworks, change management strategies, and clear KPIs for measurable ROI. Source

Use Cases & Business Impact

What business impact can organizations expect from Data Society’s solutions?

Organizations can expect measurable ROI, such as 0,000 in annual cost savings (as demonstrated in the HHS CoLab case study), improved operational efficiency, enhanced decision-making, and long-term workforce development. Case studies also highlight achievements like improved healthcare access for 125 million people through Optum Health. Source

What industries are represented in Data Society’s case studies?

Data Society’s case studies span government, energy & utilities, media, healthcare, education, retail, financial services, aerospace & defense, professional services & consulting, and telecommunications. For more details, visit Data Society's Case Studies Page.

Security & Compliance

What security and compliance certifications does Data Society hold?

Data Society is ISO 9001:2015 certified, demonstrating its commitment to quality management and continuous improvement. This certification ensures solutions meet stringent standards for reliability and quality, providing assurance about the security and compliance of its offerings. Source

Support & Implementation

How easy is it to implement Data Society’s solutions and get started?

Data Society’s solutions are designed for quick and efficient implementation. Organizations can start with a focused project by equipping a small, cross-functional team with tools and support, ensuring fast adoption and learning. The onboarding process is simple and streamlined, with live, instructor-led training sessions and tailored learning paths. Training can be delivered online or in-person, with cohorts capped at 30 participants for active engagement. Source

What customer service and support does Data Society provide after purchase?

Data Society provides extensive customer service and support, including a Learning Hub and Virtual Teaching Assistant for real-time feedback and troubleshooting, ongoing mentorship, interactive workshops, dedicated office hours, and instructor-led training. Support and training can be delivered live online or in-person, ensuring personalized attention and assistance for troubleshooting and upgrades. Source

Shadow AI refers to the unsanctioned use of artificial intelligence tools, especially generative AI, within an organization.

What Is Shadow AI? And Why It Matters More Than You Think

Shadow AI refers to the unsanctioned use of artificial intelligence tools, especially generative AI, within an organization. It often involves employees using personal devices, browser extensions, or public models like ChatGPT to process company data or perform work tasks. These tools operate outside formal systems, beyond IT control, and without proper oversight.

For Chief Learning Officers and Chief Data Officers, shadow AI poses both a risk and an opportunity. The problem is not that employees are leveraging AI. It’s that they’re doing so without clear guidance, secure infrastructure, or an understanding of the consequences.

“There have already been a lot of stories about people using shadow AI and creating huge problems,” says Merav Yuravlivker, Chief Learning Officer at Data Society Group. “It’s happening quietly and quickly, and it’s usually invisible until something breaks.”

Understanding what shadow AI is becomes the first step toward designing a proactive response that protects the business while enabling innovation.

MUST READ: The Brain Behind Better Learning: How Neuroscience is Shaping L&D Design

The Risks Are Real

Shadow AI introduces urgent challenges in AI risk management—especially for CDOs tasked with governing data use and CLOs responsible for enabling ethical, productive learning.

When employees use unapproved tools, the organization loses visibility and control. Sensitive information may be exposed, confidential projects compromised, and regulatory compliance unintentionally violated.

Shadow AI also creates inconsistencies in AI literacy, leading to fragmented decision-making and unpredictable outputs.
Risks include:
Data privacy violations (e.g., uploading PII or PHI to public models)
Breaches of IP or client confidentiality
Regulatory non-compliance (GDPR, HIPAA, etc.)
Untracked model usage that impacts version control and auditability
Erosion of trust in enterprise systems and leaders

“If you are part of an industry that has a regulatory body, like finance or healthcare, you are putting people’s lives at risk,” Yuravlivker explains. “You are facing severe fines, potential jail time.”

From a leadership lens, AI risk management must go beyond IT policies. It requires cross-functional coordination across data governance, compliance, learning, and strategy.

Why Shadow AI Happens

Most employees are not trying to circumvent policies. They’re trying to get their work done. They encounter friction, outdated tools, lack of access, or slow processes, and turn to AI to fill the gap. Often, these behaviors begin informally: asking ChatGPT to write an email, summarize notes, or troubleshoot code. But they scale quickly.

Shadow AI is a sign that your workforce wants to work smarter, and that your current systems may not be meeting their needs.

“It is really important for people to understand the cost, not just to themselves, but to the people they are serving,” Yuravlivker says. Without training, employees may not know what constitutes risky behavior or how to evaluate an AI tool’s appropriateness.

For CLOs, this is a wake-up call to adapt learning systems. For CDOs, it’s a mandate to expand oversight to include real-time behavior, not just tools and policies.

MUST READ: Learning That Meets You Where You Are: Adaptive Design for a Hybrid Workforce

How to Manage the Risk

Addressing shadow AI requires more than blocking tools or issuing blanket policies. It calls for a holistic approach that blends policy, enablement, and education. For both CLOs and CDOs, this is a moment to lead.

For Chief Learning Officers:
Design training that reflects how people actually use AI: fast, flexibly, and intuitively
Make compliance part of workflow-based training, not just stand-alone modules
Partner with data and compliance leaders to embed governance into onboarding

For Chief Data Officers:
Clarify which tools are approved and why
Collaborate with L&D to share examples of what safe AI usage looks like
Monitor for signals of shadow AI use and respond with training, not just restrictions

“One of the best ways to prevent shadow AI is to provide good alternatives and then to provide training on those tools,” Yuravlivker says.

Effective AI risk management is not just about limiting exposure. It’s about building confidence and competence so teams can use AI responsibly, creatively, and securely.

What’s Next for CLOs and CDOs?

Shadow AI is not a fringe behavior. It’s already shaping how work gets done in your organization, whether you’ve sanctioned it or not. And the stakes are high. Poor visibility into AI usage can lead to regulatory penalties, data leaks, and uneven performance across teams.

But there is another path.

Data Society partners with learning and data leaders to reduce AI risk while empowering your workforce. Through hands-on training, secure toolkits, and real-world workflows, we help your teams develop the skills, and the judgment, they need to use AI responsibly.

If you’re ready to align your AI risk management strategy with your learning culture, we’re here to help.

Reach out to Data Society to explore tailored training programs that stop shadow AI before it starts and turn it into a catalyst for capability.

Q&A: What Is Shadow AI?

Why is shadow AI a risk?

It bypasses governance and exposes sensitive data, leading to potential violations of data privacy laws, intellectual property breaches, and reputational damage.

Don’t wanna miss any Data Society Resources?

Stay informed with Data Society Resources—get the latest news, blogs, press releases, thought leadership, and case studies delivered straight to your inbox.

Data: Resources

Get the latest updates on AI, data science, and our industry insights. From expert press releases, Blogs, News & Thought leadership. Find everything in one place.

View All Resources